WBC team photo

Our Team


Cheri Carter

Advisory Group: Grow

Cheri Carter is an accomplished, entrepreneurial business leader with a diverse background in empowering teams to address organizational challenges impacting growth and profitability. Her business experience is multifaceted and spans across many business functions: Operations, Supply Chain, Finance, Quality, Marketing and Engineering.

Photo of LaToya Fonville

LaToya Fonville

Advisory Group: Launch

Within the Advisory Groups LaToya helps our clients within their first year of business and launching ideas phase.

SEO experts

Lisa Churakos

Facilitator / Mentor:
E-Commerce Business Builder

Lisa is a web developer with expertise in E-Commerce, LMS, & Sales funnels. She’s helped over 200 small businesses across NYS build and launch E-Commerce businesses. She specializes in WordPress, WooCommerce, Shopify, LifterLMS, and Learndash.

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Samantha Long

COVID Recovery Coordinator

Samantha aids in the daily operations of our COVID-19 business recovery programming.

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Lynn Rybak

Ignite Session / E-Network

Lynn guides business owners/ professionals to communicate their message within the group as well as in the business community by teaching the skills of effective networking, refining their branding message and practicing sales techniques.


Caitlin Tracy

Graduate Assistant

Caitlin is a current MBA student at Canisius. She recently graduated from SUNY Geneseo with a Bachelor’s degree in Communication. Over the past year she has held multiple marketing roles and is currently employed as a Marketing Intern and as the Marketing Graduate Assistant with the Women’s Business Center. In her free time Caitlin enjoys traveling, reading, and spending time with friends and family.

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Sara Vescio

Executive Director

Sara leads the Center with a vision to create connections and collaborations that support economic opportunities, and programs that drive business growth, for women through all stages of business ownership.


Lindsey A. Zajac

Advisory Group: Elevate / Master

Lindsey A. Zajac is a Human Resources professional turned entrepreneur with a demonstrated history of excelling in fast-paced organizations ranging from a start-up to a Fortune 50 organization. Training and Development, Talent Management, Employee Relations, Recruiting, and Succession Planning are Lindsey’s areas of expertise.

The Women's Business Center