Digital Growth Bootcamp: AI Ready

Program Overview

This 5 month program is designed to help women entrepreneurs build a conversion ready online presence that sells. Students will learn how to attract the right audience, guide them through a clear funnel, and convert visitors into leads and paying customers.

AI is introduced as a support tool to speed up content creation, improve consistency, and reduce overwhelm. The program prioritizes proven marketing fundamentals such as offers, landing pages, funnels, and messaging, while showing students how to responsibly use AI to execute faster and smarter.

Duration: 5 months
Format: 10 hands on workshops

By the End of the Program, Every Student Will Have

• A conversion ready website structure
• At least one clear offer supported by a focused landing page
• A simple funnel that moves visitors from interest to action
• Content that attracts and warms up potential buyers
• A local or niche based visibility strategy
• Basic AI skills to support content, funnels, and messaging
• Measurement tools to understand what is driving leads and sales

Learning Philosophy

This is not theory. Every session focuses on building real assets for your business. Students work on their own website, offers, and marketing during each workshop and leave with clear homework and next steps.

Month 1: Foundations for Selling Online

Class 1: How Customers Discover and Choose Businesses Online in 2026

Focus: Understanding buyer behavior before building funnels

Topics:
• How customers move from search to decision
• Awareness, consideration, and conversion stages
• Where websites, landing pages, and funnels fit
• The role of trust, clarity, and credibility
• Where AI and search tools influence buying decisions

Hands On:
Map your customer journey from first discovery to purchase

Class 2: Conversion Ready Website Essentials

Focus: Turning your website into a sales asset

Topics:
• Homepage structure that leads visitors to action
• Service and product pages that sell
• Navigation that supports conversion
• Trust signals that reduce hesitation
• Where AI and automation can support website content

Hands On:
Audit your website and identify one conversion improvement to implement

Month 2: Offers, Funnels, and Intent Based Traffic

Class 3: Building Offers People Actually Want

Focus: Clarifying what you sell and why it matters

Topics:
• What makes an offer compelling
• Pricing, positioning, and perceived value
• Matching offers to customer intent
• Entry level vs core offers
• Using AI to refine messaging and clarity

Hands On:
Refine one primary offer and write a clear value statement

Class 4: Funnels That Turn Visitors into Leads

Focus: Simple funnels for small businesses

Topics:
• What a funnel is and what it is not
• Landing pages vs websites
• Lead magnets and calls to action
• Email and follow up basics
• Using AI to draft funnel content and emails

Hands On:
Outline a simple funnel for one offer

Month 3: Content That Warms Up Buyers

Class 5: Content That Builds Trust and Moves People Forward

Focus: Content with a purpose

Topics:
• Educational vs conversion content
• Blogs, FAQs, and guides that answer buying questions
• Social proof and credibility content
• Where AI helps and where human input matters

Hands On:
Create a content plan aligned with your funnel

Class 6: Using AI to Support Content Creation

Focus: Speed and consistency without losing voice

Topics:
• How to prompt AI for drafts, not final answers
• Training AI with your services and messaging
• Editing AI content for accuracy and tone
• Common AI mistakes to avoid

Hands On:
Use Promptable Vault templates to draft and refine one content asset

Month 4: Landing Pages and Conversion Optimization

Class 7: High Converting Landing Pages

Focus: Pages designed to sell

Topics:
• Headlines that stop the scroll
• Clear calls to action
• Reducing friction and confusion
• Page layout and flow
• How AI can assist with testing variations

Hands On:
Optimize one landing page for conversions

Class 8: Training AI to Support Funnels and Sales

Focus: Using AI as a marketing assistant

Topics:
• Feeding AI accurate business information
• Prompting AI for funnel content and emails
• Guardrails to prevent misinformation
• What AI should never do unsupervised
• The Search Everywhere Framework overview

Hands On:
Create three reusable prompts for funnel and sales content

Month 5: Measurement, Optimization, and Scaling

Class 9: Measuring What Drives Leads and Sales

Focus: Understanding results

Topics:
• Google Analytics fundamentals
• Search Console basics
• Tracking conversions and form submissions
• Using data to improve funnels
• Identifying what to fix vs what to scale

Hands On:
Build a simple measurement dashboard

Class 10: Scaling with Automation and AI

Focus: Growth without burnout

Topics:
• When to automate and when not to
• AI tools for content, video, and voice
• Automation for follow ups and content workflows
• AI generated webpages and what to avoid
• Maintaining quality and brand integrity

Hands On:
Create one automation or repeatable workflow

Final Outcome

Students will leave with a clear sales focused digital foundation, confidence in their offers, and the ability to use AI responsibly to support marketing and growth without relying on hype or shortcuts.